Crowdfunding Glossary H-P
May. 11th, 2012 02:32 am![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
honor roll -- a list of names (sometimes with links and/or icons) recognizing a project's patrons and/or other supporters.
hub site -- a website that hosts activities relating to many different projects. There are fundraiser hub sites for crowdfunding projects, such as Kickstarter or IndieGoGo. There are also hub sites that host specific types of content, such as webcomics or fiction. Also called a platform or host site.
landing page -- the post or website page where links to a project should point, usually containing a summary of the project and a guide to its parts. This provides a gateway for new visitors to learn about the project, and a navigation tool for established fans to find their way through it. Read about "How to Make a Landing Page."
linkback -- promotion of a project by posting the URL to its landing page, current session, an individual item, or other tidbit in the viewer's own venue. This helps attract more people to the project. Also known as linklove or linkluv.
microfunding -- sometimes a synonym for "crowdfunding" in wider use, it more often refers to a version of cyberfunded creativity where patrons make small donations to fund an item piece-by-piece that is too big for any one of them to sponsor all at once. For example, an epic poem might be priced per line and posted one verse at a time. Serial fiction is often funded and posted by installment.
patron -- someone who contributes money to a crowdfunded project. It may apply to a specific item for publication, or to the project as a whole. Also known as donor or sponsor.
perk -- a benefit for doing something in a crowdfunded project, such as making a donation or linking back to a post. A fiction project might have a perk of extending a story; an art project might go from black-and-white to color. Perks may be individual (if you pay X amount, you get to see an extra poem privately) or collective (if total donations reach Y amount, an extra poem is published for everyone to enjoy). There are many types of perks and ways to earn them. Also known as rewards or incentives.
progress meter -- an interactive graphic that provides a visual representation of moving toward a goal. These may show donations, pages written, sketches uploaded, or whatever else the creator wishes to track. Something often happens upon reaching the goal, such as the audience getting a perk. Note that projects often have multiple goals, while most meters can only track one (the highest). Also known as a ticker. A popular source is TickerFactory.
project -- a general term for crowdfunded material with defined parameters. A project may be a one-time activity or object (such as a book), or it may be ongoing (such as a free art day held monthly). See "Types of Crowdfunded Project."
prompter -- someone who provides inspiration and suggestions to a creator, usually during a call for prompts. Regular prompters in an ongoing project can build up considerable influence, especially if they request topics that rarely get portrayed in the creative arts. A prompter may or may not also support the project in other ways.
pseudonym -- something other than the creator's legal name used to identify who created a work. This can be a nickname, pen name, username on a particular online service, etc. Some creators post a list of their different pseudonyms so people can find them in different venues.
[To be continued...]