Finding an audience can be challenging. It is much easier within a networked system, such as LiveJournal, where there's a large pool of users already gathered and you just have to get their attention. For a stand-alone website it is much harder, relying on search engines that are more interested in making money than providing accurate results. This is why I feel that we need a crowdfunding hub to host different types of projects and help patrons find things they like.

Pricing requires that you know things like:
* how much your materials cost
* how long it takes you to make things
* how much you need in order to live
* what people think your work is worth
* how much spending money your fans have
Some of those you can learn precisely, others are just estimates. Sometimes it helps to compare what other people are charging.