ext_3219 ([identity profile] ysabetwordsmith.livejournal.com) wrote in [community profile] crowdfunding 2012-01-10 07:06 pm (UTC)

Thoughts

>>Which do you think would bring more traffic and commissions? <<

In my observation, periodic events tend to do better, because people think of them when the announcement goes up and they know it's not open all the time.

The only really successful all-the-time project I can think of is Story Sketches by [livejournal.com profile] meeksp and she does that by doing free illustrations of ongoing projects -- which means other creators quickly build a 'stack' of things we'd like her to draw, and submit something new after each piece is posted. That's less likely to work with a project where every item is a sale item rather than a freebie.

>>Advertising is my concern-- most communities on here that provide platforms for advertising would probably get fed up with too many announcements per week<<

The rule here is that intermittent projects can post whenever they update. Ongoing or daily projects can post about once a week, or when they do something extra special. So you could be right about getting buried if the project is ongoing -- the intermittent ones seem to attract more attention.

>>In other words, the traffic may be about the same as if I only held a two-day event.<<

That's likely. Consider your work style too -- do you deal better with stuff all at once, or spread out? I like to keep the Poetry Fishbowl concise, because then I can just devote a whole day to writing poems. [livejournal.com profile] meeksp spreads out her requests in Story Sketches. [livejournal.com profile] djinni takes requests during Icon Day but then spreads out the painting of the icons over several weeks.

>>I see people on my feed who practice crowdfunding and have friends lists of hundreds of people. How did you do that?<<

I built for it, and I've been doing the Poetry Fishbowl for 4 years now. My LJ is a little older; it started in summer of 2007. I looked for people who were creative, or loved reading, or had some interesting expertise. I browsed friends' journals and friended people who made insightful comments. When I saw important issues come up, I wrote anchor posts about them to attract more eyeballs. I posted polls and things to encourage audience interaction. Later on I was able to generate a lot of cross-traffic by boosting the signal for crowdfunding activities, which encourages the creators to do the same for my projects.

In crowdfunding, I made a point of creating a range of prices -- one poem gets posted free, there are different sizes of poetry to buy, and then sponsored poems go up so everyone can see them for free. Scrapbooked poetry pages have a range also.

I recommend the article "How to Boost Your Audience (http://penultimateproductions.weebly.com/how-to-boost-your-audience.html)."

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